[Discover. Define. Connect.] Impact Radius links performance advertising to TV, radio, print and online distribution channels—delivering to advertisers and media partners opportunities for growth and profit.
-
Partner across all media channels on a performance basis
Quickly discover media partners in TV, radio, print and online by searching the Impact Radius directory.Wider offer distribution delivers new revenue opportunities.Easy to manage: all performance relationships accessed and maintained within one account. -
Negotiate customized terms by partnership
Manage each relationship with individualized insertion orders, all managed and accessed from your Impact Radius account.Easily communicate campaign and business terms to all partners.You're in control, no third-party dictating how your partnerships are managed and developed. -
Unlimited tracking variables direct performance spend to the most valued customer actions
Get creative with partnerships managed by performance: you think it and Impact Radius can track it.Calls, unique URLs, promo codes and customized advertisement values are just a few of the ways Impact Radius tracks the performance of your campaign and media partners' promotional efforts.
-
Open directory reveals more deals and new opportunities for partnership
With a simple search media partners can discover performance offers.Ability to promote your inventory to potential advertising partners. -
Propose terms directly from the interface
Direct access-no third party negotiating or restricting contact and communication.Unique promotional efforts supported with customized terms and tracking options.Relationship-based negotiations: agreements are reached directly between each media partner and advertiser without the interference of an unnecessary middle-man. -
Customized payout frequency
Flexible financial architecture pays media partners faster.With more data, media partners can better manage cash flow and confidently re-invest in the most profitable campaigns.
-
Flexible tools designed for agencies that manage multiple clients
Dashboard aggregates metrics across accounts delivering the benefit of network management direct to the agency.Sophisticated client level reporting capability gives you optimal data for analysis and advice.Role-based access streamlines agency workflows across client accounts, all from a single login. -
Promote your agency's specialties and services to potential clients and partners
Directory includes agency listings, allowing for targeted promotion of services to the professional performance advertising community.Find and easily access new business opportunities for both your clients and your own services.
Today, when running performance advertising through TV properties, neither the media partners nor advertisers have real-time access to the critical information needed to best strategize, manage and profit from these campaigns. Founded on the successful blueprint for online performance advertising, Impact Radius now offers the tools and technology for TV media to profitably run performance-priced advertising. More reach for advertisers and solid advertising returns for media partners.
Take a look at our
Media Partner &
Campaign Directory.
