08/21/2010: SBEntrepreneur.com
The Mad Men & Women of the Central Coast
"Check out our own Todd Crawford at “The Mad Men & Women of the Central Coast: The Next Wave of Advertising Innovation” presented by The MIT Enterprise Forum of the Central Coast."
The Mad Men & Women of the Central Coast
"Check out our own Todd Crawford at “The Mad Men & Women of the Central Coast: The Next Wave of Advertising Innovation” presented by The MIT Enterprise Forum of the Central Coast."
08/16/2010: Performance Marketing Association
Monday at Affiliate Summit
"Co-founders Lisa Riolo and Todd Crawford join Rebecca Madigan of the Performance Marketing Association on the panel ‘Ask the Experts – The New Frontier for Infomercials: Affiliate Marketing!’"
Monday at Affiliate Summit
"Co-founders Lisa Riolo and Todd Crawford join Rebecca Madigan of the Performance Marketing Association on the panel ‘Ask the Experts – The New Frontier for Infomercials: Affiliate Marketing!’"
05/21/2010: James Martell Coffee Talk
Negotiate Big Commissions, Get On the "Ins" with Top Advertisers, Grow Your Own Affiliate Program with Tips And Strategies from Lisa Riolo,
"James Martell, President of Net Guides Publishing Inc., has been a successful affiliate and affiliate trainer since "The Caveman Days" of internet marketing. He's seen it grow and change and knows that some of the things that held true back then are just as important today. He discusses this with Lisa Riolo in this edition of Coffee Talk. She's was one of the women who literally help mold the affiliate marketing industry into what it is today."
Negotiate Big Commissions, Get On the "Ins" with Top Advertisers, Grow Your Own Affiliate Program with Tips And Strategies from Lisa Riolo,
"James Martell, President of Net Guides Publishing Inc., has been a successful affiliate and affiliate trainer since "The Caveman Days" of internet marketing. He's seen it grow and change and knows that some of the things that held true back then are just as important today. He discusses this with Lisa Riolo in this edition of Coffee Talk. She's was one of the women who literally help mold the affiliate marketing industry into what it is today."
04/13/2010: OfferVault
Jim Lillig's Interview of Todd Crawford: Preview to OfferVault Leadership Summit
"Listen in to hear Todd's insights into what he believes is the single largest issue facing the CPA space today."
Jim Lillig's Interview of Todd Crawford: Preview to OfferVault Leadership Summit
"Listen in to hear Todd's insights into what he believes is the single largest issue facing the CPA space today."
04/07/2010: figaro | digital
If we'd Known then what we Know Now!
"Affiliate Marketing veterans Wade Crang, Todd Crawford, Roger Kjensrud, Per Pettersen and Lisa Riolo originally helped to kick-start the market back in the 90s. This year, they’re back with ideas to expand on their successes even further, and this time, across all Media channels. "
If we'd Known then what we Know Now!
"Affiliate Marketing veterans Wade Crang, Todd Crawford, Roger Kjensrud, Per Pettersen and Lisa Riolo originally helped to kick-start the market back in the 90s. This year, they’re back with ideas to expand on their successes even further, and this time, across all Media channels. "
03/28/2010: AffStat Affiliate Marketing Statistics
Affiliate Marketing 3.0 Session at Search Engine Strategies NY 2010
"Did you miss the Affiliate Marketing Session 3.0 at recent SES NY event? Thanks to Shawn Collins you can "hear" what you missed by listening in on his recording of the panel."
Affiliate Marketing 3.0 Session at Search Engine Strategies NY 2010
"Did you miss the Affiliate Marketing Session 3.0 at recent SES NY event? Thanks to Shawn Collins you can "hear" what you missed by listening in on his recording of the panel."
03/17/2010: netimperative
Digital minds: 60 seconds with Impact Radius' Todd Crawford
"The thinking behind the innovation also means it changes how Performance deals are transacted across all media as it now links Performance Advertising to TV, Radio, Print, Outdoor and Online distribution channels."
Digital minds: 60 seconds with Impact Radius' Todd Crawford
"The thinking behind the innovation also means it changes how Performance deals are transacted across all media as it now links Performance Advertising to TV, Radio, Print, Outdoor and Online distribution channels."
03/15/2010: DMWeekly (subscription required)
Traditional offline advertising can benefit from online performance campaigns
"...looking forward, if the technology landscape for running Performance campaigns on TV, Radio, Outdoor and Print is more closely aligned with the technology at the foundation of Online Performance campaigns, the overall move to incorporate more Performance deals Offline should open up new revenue for the entire Advertising industry. The convergence of Traditional and Online Media can therefore only by a huge opportunity for everyone."
Traditional offline advertising can benefit from online performance campaigns
"...looking forward, if the technology landscape for running Performance campaigns on TV, Radio, Outdoor and Print is more closely aligned with the technology at the foundation of Online Performance campaigns, the overall move to incorporate more Performance deals Offline should open up new revenue for the entire Advertising industry. The convergence of Traditional and Online Media can therefore only by a huge opportunity for everyone."
02/09/2010: Purchase.com
Are You Missing the Boat on Performance Advertising?
"The popular and talented Lisa Riolo stopped by my virtual office the other day to talk about Performance Advertising, why it’s important to your business and her new Impact Radius startup."
Are You Missing the Boat on Performance Advertising?
"The popular and talented Lisa Riolo stopped by my virtual office the other day to talk about Performance Advertising, why it’s important to your business and her new Impact Radius startup."
02/04/2010: Affiliate Marketing Insider
Riolo debuts Impact Radius on Affiliate Marketing Insider
"Lisa Riolo joins host Linda Woods for another edition of the Affiliate Marketing Insider podcast to discuss her new company, Impact Radius, which just launched last month."
Riolo debuts Impact Radius on Affiliate Marketing Insider
"Lisa Riolo joins host Linda Woods for another edition of the Affiliate Marketing Insider podcast to discuss her new company, Impact Radius, which just launched last month."
02/03/2010: Affiliate Marketing Fanatics
Affiliate Marketing Fanatics 19: It’s a Search Tool!
"Trisha Lyn Fawver interviews Lisa Riolo of Impact Radius."
Affiliate Marketing Fanatics 19: It’s a Search Tool!
"Trisha Lyn Fawver interviews Lisa Riolo of Impact Radius."
02/01/2010: TrishaLyn.com
Interview with Lisa Riolo of Impact Radius
"The idea is to fuel performance advertising growth exponentially."
Interview with Lisa Riolo of Impact Radius
"The idea is to fuel performance advertising growth exponentially."
01/27/2010: Relevantly Speaking
Todd Crawford Launches Impact Radius
"While we were there (Affiliate Summit West), we shot 14 interviews with some pretty amazing people. I’m excited to say that the first in that series is a doozy. Todd Crawford is a legend in the affiliate space. He is one of the true pioneers dating back to being on the founding team of Commission Junction in 1998. Not content to rest on past accomplishments, Todd has launched a new venture called Impact Radius. We’re talking to him about why this venture is so timely."
Todd Crawford Launches Impact Radius
"While we were there (Affiliate Summit West), we shot 14 interviews with some pretty amazing people. I’m excited to say that the first in that series is a doozy. Todd Crawford is a legend in the affiliate space. He is one of the true pioneers dating back to being on the founding team of Commission Junction in 1998. Not content to rest on past accomplishments, Todd has launched a new venture called Impact Radius. We’re talking to him about why this venture is so timely."
01/25/2010: Revenews
2010 Affiliate Industry Preview Series: Interview with Lisa Riolo of Impact Radius
"The other is to honestly spark innovation within the industry as a whole. We’re not just looking to come out with a better widget. We want to grow the whole industry and bring in players who have never worked together with the opportunity to do so. For the health of the industry it is important for companies to expand their distribution and get involved with partners whom they’ve never really worked with before."
2010 Affiliate Industry Preview Series: Interview with Lisa Riolo of Impact Radius
"The other is to honestly spark innovation within the industry as a whole. We’re not just looking to come out with a better widget. We want to grow the whole industry and bring in players who have never worked together with the opportunity to do so. For the health of the industry it is important for companies to expand their distribution and get involved with partners whom they’ve never really worked with before."
01/25/2010: Pacific Coast Business Times (subscription required)
Impact Radius scores $6M — Santa Barbara firm rolls out online advertising platform
"A Santa Barbara firm has just garnered a $6 million investment to see if it can shake up the broadcast, radio and print advertising world the same way its leaders shook up the online advertising world."
Impact Radius scores $6M — Santa Barbara firm rolls out online advertising platform
"A Santa Barbara firm has just garnered a $6 million investment to see if it can shake up the broadcast, radio and print advertising world the same way its leaders shook up the online advertising world."
01/19/2010: Adotas
What You Talkin’ ‘Bout
"The comments section was chock full of kudos for the (alum) Commission Junction team in launching their latest operation, the multichannel affiliate network Impact Radius."
What You Talkin’ ‘Bout
"The comments section was chock full of kudos for the (alum) Commission Junction team in launching their latest operation, the multichannel affiliate network Impact Radius."
01/18/2010: AdExchanger.com
Cross-Channeling The Ad Network
"Attribution needs to be cross-channel ideally and Impact Radius thinks it has 'the right stuff.' Last week, the company announced that its platform would 'connect advertisers and media partners directly for the delivery of performance campaigns across TV, radio, print and online media channels.'"
Cross-Channeling The Ad Network
"Attribution needs to be cross-channel ideally and Impact Radius thinks it has 'the right stuff.' Last week, the company announced that its platform would 'connect advertisers and media partners directly for the delivery of performance campaigns across TV, radio, print and online media channels.'"
01/15/2010: Digital Media Wire
Impact Radius Gets $6 Million for Multi-Channel Ad Platform
"Impact Radius, the provider of a multi-channel ad platform that encompasses TV, radio, print and online media, said that it has raised $6 million in financing, led by Redpoint Ventures."
Impact Radius Gets $6 Million for Multi-Channel Ad Platform
"Impact Radius, the provider of a multi-channel ad platform that encompasses TV, radio, print and online media, said that it has raised $6 million in financing, led by Redpoint Ventures."
01/14/2010: ReveNews
Newly Launched Ad Network Impact Radius Lands $6 Million In Funding
"Started by long time industry veterans Todd Crawford and Lisa Riolo, both have had extensive experience at Commission Junction and in the affiliate industry, the company shows none of the hesitation of a new start-up. This is clear by their move to capitalize on their cutting edge position as Impact Radius announced today that they have secured $6 million dollars in financing led by Redpoint Ventures."
Newly Launched Ad Network Impact Radius Lands $6 Million In Funding
"Started by long time industry veterans Todd Crawford and Lisa Riolo, both have had extensive experience at Commission Junction and in the affiliate industry, the company shows none of the hesitation of a new start-up. This is clear by their move to capitalize on their cutting edge position as Impact Radius announced today that they have secured $6 million dollars in financing led by Redpoint Ventures."
01/14/2010: paidContent.org
Performance Ad Provider Impact Radius Raises $6 Million First Round
"Impact Radius, a company that promises to tie together cross-platform performance ad programs, has raised a $6 million first round funding led by Redpoint Ventures. The Santa Barbara company is currently in beta in the U.S. and UK."
Performance Ad Provider Impact Radius Raises $6 Million First Round
"Impact Radius, a company that promises to tie together cross-platform performance ad programs, has raised a $6 million first round funding led by Redpoint Ventures. The Santa Barbara company is currently in beta in the U.S. and UK."
01/12/2010: Adotas
Commission Junction Vets Go Multichannel with Impact Radius
"It’s a meeting place for advertisers and media partners interested in performance marketing in the mediums of online, radio, print and outdoor and television. Centered around a large and open directory, the platform features multichannel creative distribution capabilities and online negotiating tools designed to increase transparency."
Commission Junction Vets Go Multichannel with Impact Radius
"It’s a meeting place for advertisers and media partners interested in performance marketing in the mediums of online, radio, print and outdoor and television. Centered around a large and open directory, the platform features multichannel creative distribution capabilities and online negotiating tools designed to increase transparency."
01/12/2010: Affiliate Marketing Blog
Todd Crawford and Lisa Riolo Interview on Impact Radius
"…it is clear that we’re witnessing the birth of the first ever multi-channel platform that makes it possible for the affiliate marketing performance-based model to work “across TV, radio, print and online media channels from a single platform.” It certainly does sound like "the next ‘BIG’ thing in performance advertising"."
Todd Crawford and Lisa Riolo Interview on Impact Radius
"…it is clear that we’re witnessing the birth of the first ever multi-channel platform that makes it possible for the affiliate marketing performance-based model to work “across TV, radio, print and online media channels from a single platform.” It certainly does sound like "the next ‘BIG’ thing in performance advertising"."
01/12/2010: Net Profits Today – Rosalind Gardner
Impact Radius Launches
"To say I was stoked about the service she (Lisa Riolo) and her partners (including Todd Crawford) had built for the affiliate marketing industry would be an understatement."
Impact Radius Launches
"To say I was stoked about the service she (Lisa Riolo) and her partners (including Todd Crawford) had built for the affiliate marketing industry would be an understatement."
01/11/2010: BizReport
ImpactRadius offers multi-channel performance ad platform
"A new advertising platform launches today with the promise of giving marketers a multi-channel approach to performance advertising. Impact Radius gives marketers and media partners - for example a publisher and a display advertiser - the ability to connect directly with one another to plan a campaign."
ImpactRadius offers multi-channel performance ad platform
"A new advertising platform launches today with the promise of giving marketers a multi-channel approach to performance advertising. Impact Radius gives marketers and media partners - for example a publisher and a display advertiser - the ability to connect directly with one another to plan a campaign."
01/11/2010: Econsultancy
Q&A: Todd Crawford of Impact Radius
"The new Impact Radius Platform catapults the industry forward once more, putting advertisers running performance campaigns directly in touch with media partners across TV, radio, print, outdoor and online, while providing them with the tools and technology needed to efficiently manage creative, track campaigns, maintain campaign budgets, reconcile payments and strategise for improved results."
Q&A: Todd Crawford of Impact Radius
"The new Impact Radius Platform catapults the industry forward once more, putting advertisers running performance campaigns directly in touch with media partners across TV, radio, print, outdoor and online, while providing them with the tools and technology needed to efficiently manage creative, track campaigns, maintain campaign budgets, reconcile payments and strategise for improved results."
01/11/2010: Affbook.com
New Network Impact Radius
"From a client perspective, the most exciting part about this is that Impact Radius is introducing what promises to be an open and transparent platform where partners can truly negotiate and optimize their relationships. As a solution provider, Impact Radius is set up to just get out of the way."
New Network Impact Radius
"From a client perspective, the most exciting part about this is that Impact Radius is introducing what promises to be an open and transparent platform where partners can truly negotiate and optimize their relationships. As a solution provider, Impact Radius is set up to just get out of the way."
01/11/2010: MissyWard.com
Impact Radius, Multi-Channel Performance Advertising Platform Launches
"The ability to track offline performance-based marketing campaigns is very exciting to me as it’s one of the initiatives that I really believe will finally take off in 2010."
Impact Radius, Multi-Channel Performance Advertising Platform Launches
"The ability to track offline performance-based marketing campaigns is very exciting to me as it’s one of the initiatives that I really believe will finally take off in 2010."
01/11/2010: Media Buyer Planner
Commission Junction Vets Unveil Pay-for-Performance Management Platform
"Founded on the successful blueprint for online performance advertising, Impact Radius says it now offers the tools and technology for TV media to profitably run performance-priced advertising. More reach for advertisers and solid advertising returns for media partners."
Commission Junction Vets Unveil Pay-for-Performance Management Platform
"Founded on the successful blueprint for online performance advertising, Impact Radius says it now offers the tools and technology for TV media to profitably run performance-priced advertising. More reach for advertisers and solid advertising returns for media partners."
01/11/2010: AffiliateTip.com
Commission Junction Veterans Launch Impact Radius
"The new advertising platform centers around an open, centralized directory that lists the advertisers, media partners and agencies, as well as tools and technology for the advertisers and media partners."
Commission Junction Veterans Launch Impact Radius
"The new advertising platform centers around an open, centralized directory that lists the advertisers, media partners and agencies, as well as tools and technology for the advertisers and media partners."
