Many in the financial services sector are leveraging the performance marketing channel to gain better leads – and better loans – at a lower cost. Join us for an on-demand webinar to explore best practices in this space and learn how other financial service providers are driving results with affiliate partnerships.
Performance Marketing Insights: Europe, the industry’s leading conference, is under a week away and it’s time to start planning your agenda. The two-day conference takes place in Amsterdam and attracts over 1,000 global attendees and 80 speakers. With its focus on creating and converting audiences through performance marketing channels, there is a lot to look […]
Media tracking needs to provide enough detail to enable informed buying decisions. If you don’t have visibility into certain crucial data points, you’re just taking shots in the dark. By using cost importing and properly tagging your ads, you’ll have the reports you need to determine the exact return on ad spend for each media, […]