Performance marketing insights, discussions and expertise

Affiliate Management Days in San Francisco

By on March 24, 2015

download (1)I am looking forward to attending Affiliate Management Days in San Francisco next week (Mar. 31 – Apr.1). This is the seventh event Geno Prussakov has put on since launching AMDays in 2012. I have been fortunate enough to attend six of these events. The content is focused on the affiliate manager role from the advertiser/agency perspective. This is one of the very best conferences from a quality of content perspective. I strongly urge you to attend an AMDays event if you manage or work on an affiliate team.

On Wednesday, April 1, I will be speaking on a keynote panel titled “The Affiliate Industry Evolution: What’s Changing & What’s Ahead?”. My fellow panelists include Brian Littleton, CEO of ShareASale; Desiree Toto, Product Business Develop Lead at CJ; Choots Humphries, Co-President at LinkConnector; and Michael Jones, Head of Affiliate for Eby Enterprise. The panel will be moderated by Robert Glazer, Managing Director at Acceleration Partners.

Later that day I will give a presentation on “Everything You Need to Know About Attribution & Affiliate Marketing” where I will walk through all of the moving pieces for tracking, analyzing and optimizing your performance marketing partnerships using attribution and big data.

I hope to see you there!

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